When connecting a new Klaviyo data source you have the option to choose between the following reports:

Campaign Report

[Dimension] Campaign Name
[Dimension] Send Time (Campaign Emails only)
[Dimension] Subject (Campaign Emails only)
[Metric] Bounced Email
[Metric] Clicked Email
[Metric] Dropped Email
[Metric] Marked Email as Spam
[Metric] Received Email
[Metric] Unsubscribed
[Metric] Opened Email

Performance Report

[Dimension] UTM Campaign
[Metric] Checkout Started
[Metric] Filled Out Lead Ad
[Metric] Ordered Product
[Metric] Placed Order
[Metric] Subscribed to List
[Metric] Unsubscribed from List
[Metric] Viewed Product

When selecting the Performance Report, you will also have the option to select a breakdown: "UTM Campaign" or "No breakdown". If you select the UTM Campaign breakdown, your data will be aggregated by UTM Campaign and date. If you select No breakdown, your data will only be visible by date. Keep in mind that if you choose to connect two Performance reports for your Klaviyo account, one with breakdown UTM Campaign, and one with No breakdown, the data that can be attributed to a UTM Campaign will show up in both reports. 

Please note that all metrics in the report lists above will contain data from both Campaign and Flow emails.

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