Due to limitations in the Trade Desk MyReport API, We can only fetch 100 days of historical data. 

Choosing a Report


When connecting a The Trade Desk source you can choose between eight different reports 

Dimensions included in all reports

  • Partner ID
  • Advertiser ID
  • Advertiser Name
  • Campaign ID
  • Campaign Name
  • Ad Group ID
  • Ad Group Name

Ad Group Performance Report

  • Frequency
  • Ad Format
  • Creative ID
  • Creative
  • Deal ID
  • Ad Server Name
  • Ad Server Creative Placement ID

Ad Group Recency Report

  • Audience ID
  • Audience
  • Recency Group Start In Minutes
  • Recency Group End In Minutes
  • Recency Group
  • Deal ID

Browser Report

  • Device type
  • Operating System
  • Operating System Family
  • Browser
  • Ad Format
  • Deal ID

Data Element Report

NOTE: The dimensions below are not mutually exclusive, hence the metrics in this report are non-summable. 

  • First Party Data ID
  • Third Party Data ID
  • Data Element Name
  • Third Party Data Brand
  • Third Party Data Brand ID

Geo Report

  • Country
  • Region
  • Metro
  • City
  • Deal ID

Site List Report

  • Matched Site Strategy Line ID
  • Site Placement
  • Site/Category Bid Factor
  • Adjustment Line Name
  • Site
  • Category
  • Site Adjustment
  • Fold
  • Fold Bid Factor
  • Category ID
  • Matched Site List ID
  • Matched Site List Name
  • Deal ID
  • Supply Vendor

Site Report

  • Ad Format
  • Site
  • Supply Vendor
  • Supply Vendor Integer ID
  • Deal ID
  • App

Time Of Day Report

  • Report Hour UTC
  • User Hour Of Week
  • Deal ID

Metrics

All the reports have the metrics

  • Bids
  • Bid Amount
  • Impressions
  • Clicks
  • 01 - Click Conversion
  • 02 - Click Conversion
  • 03 - Click Conversion
  • 04 - Click Conversion
  • 05 - Click Conversion
  • 06 - Click Conversion
  • 01 - View Through Conversion
  • 02 - View Through Conversion
  • 03 - View Through Conversion
  • 04 - View Through Conversion
  • 05 - View Through Conversion
  • 06 - View Through Conversion
  • 01 - Click Conversion Revenue
  • 02 - Click Conversion Revenue
  • 03 - Click Conversion Revenue
  • 04 - Click Conversion Revenue
  • 05 - Click Conversion Revenue
  • 06 - Click Conversion Revenue
  • 01 - View Through Conversion Revenue
  • 02 - View Through Conversion Revenue
  • 03 - View Through Conversion Revenue
  • 04 - View Through Conversion Revenue
  • 05 - View Through Conversion Revenue
  • 06 - View Through Conversion Revenue
  • TTD Total Cost
  • Partner Total Cost
  • Advertiser Total Cost
  • Video Event Creative View
  • Video Event Start
  • Video Event First Quarter
  • Video Event Midpoint
  • Video Event Third Quarter
  • Video Event Complete
  • Video Event Mute
  • Video Event Unmute
  • Video Event Pause
  • Video Event Resume
  • Video Event Fullscreen
  • Video Event Error
  • Video Event Skip
  • Video Event Engaged View
  • Video Event Rewind
  • Video Event Expand
  • Video Event Collapse
  • Video Event Accept Invitation
  • Video Event Close
  • 01 - Conversion Touch
  • 02 - Conversion Touch
  • 03 - Conversion Touch
  • 04 - Conversion Touch
  • 05 - Conversion Touch
  • 06 - Conversion Touch
  • 01 - Conversion Touch Revenue
  • 02 - Conversion Touch Revenue
  • 03 - Conversion Touch Revenue
  • 04 - Conversion Touch Revenue
  • 05 - Conversion Touch Revenue
  • 06 - Conversion Touch Revenue
  • 01 - Time Weighted Decay Conversion
  • 02 - Time Weighted Decay Conversion
  • 03 - Time Weighted Decay Conversion
  • 04 - Time Weighted Decay Conversion
  • 05 - Time Weighted Decay Conversion
  • 06 - Time Weighted Decay Conversion
  • 01 - Time Weighted Decay Conversion Revenue
  • 02 - Time Weighted Decay Conversion Revenue
  • 03 - Time Weighted Decay Conversion Revenue
  • 04 - Time Weighted Decay Conversion Revenue
  • 05 - Time Weighted Decay Conversion Revenue
  • 06 - Time Weighted Decay Conversion Revenue
  • Creative Is Trackable
  • Creative Was Viewable
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