Dimensions

  • Campaign Name: The campaign name.

Metrics

  • Clicks: The number of clicks.
  • Cost: The amount of cost.
  • Delayed Orders: Conversions that occurred outside of the attribution window.
  • Delayed Revenue: Revenue that occurred outside of the attribution window.
  • Engagements: The number of engagements.
  • Impressions: The number of impressions.
  • PC Orders: Number of orders attributed to the click through of an ad.
  • PC Revenue: Revenue attributed to the click through of an ad.
  • PE Orders: Number of orders attributed to an ad that was engaged with.
  • PE Revenue: Revenue attributed to an ad that was engaged with.
  • PI Orders: Number of orders attributed to an ad impression.
  • PI Revenue: Revenue attributed to an ad impression.
  • Site Revenue: Total unique attributable revenue.
  • Total Orders: Number of attributed orders.
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