If your use case requires this data in Funnel, you can request it as a Custom Connector.
Custom Connectors and the Custom Connector Request feature are available in the following plans: Business and Enterprise. See our Pricing page for more details.
Dimensions
Date
Country
Product Brand Name
Experience
Commerce Type
Product Name
Retailer
UTM Source
UTM Medium
UTM Campaign
UTM Term
UTM Content
UTM Ad ID
UTM Placement
UTM Bu
UTM Clicktype
UTM Variant
UTM Advertiser ID
UTM Placement ID
UTM Format
UTM Creative ID
UTM Config
UTM ID
UTM Marketing Tactic
UTM Source Platform
UTM Creative Format
Product Category Name
Product Line
Product Range
Subaccount ID
Metrics
Purchase Intent Value
Purchase Intent Clicks
CTA View
Raw Sales Account Amount
Raw Sales Amount
Commerce Loads
Purchase Intent Rate
Transactions
SKU Selected
Online Purchase Intent Clicks
Offline Purchase Intent Clicks
How to Request this Custom Connector
To request MikMak Insights data, submit a Custom Connector Request (see link here for instructions) or select the MikMak Insights tile marked custom after enabling Show custom connectors. Selecting the tile automatically sends your request.
If you are interested in MikMak Insights data that hasn't been covered here, we would like to encourage you to connect with our Integration Engineering team by submitting a Custom Connector Request. They will be more than happy to explore the potential of obtaining additional data.