To make your connections in Funnel, select Data Sources under Import in the left hand navigation menu:

Hit + Connect Data Sources to open up the connections list. You will now be able to choose which platforms you would like to add as data sources or scroll to the bottom to use the File Importer or import from Google Sheets.

Connecting Google Analytics is done in 3 steps:

Now, it's time to connect to your advertising platforms!

Again, hit + Connect Data Sources to open up the connection list popup:

Find the advertising platform you want to connect and follow the instructions. Remember that you can search for your platforms in the filter input field.
How to connect may vary depending on how Funnel integrates with each platform. 

Each Google Analytics View and Advertising Platform you add will be listed on the Data Sources page. You can see their respective status, remove them, as well as reconnect them if necessary.

If you can't find the connector that you're looking for, you can upload your own data with our powerful File Importer (manually or via scheduled emails), Google Sheet Importer or request a Custom Data Source!