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(Video) Plan: Conventions

Learn how to use Naming Conventions in Funnel to define consistent naming structures for your marketing data, such as campaigns, ad groups, or ads.

Conventions are available on the following plans: Business and Enterprise. See our pricing page for more details. This is a Beta feature.


What you'll learn:

  • Use variables and separators to build structure

  • Set character limits and allowed values to enforce formatting

  • Understand how to track your adherence rate

For detailed, step-by-step instructions, read our Conventions article.

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