A ‘Data Share’ is a pre-defined collection of fields, a currency, and an optional filter. By creating a Data Share and connecting Google Data Studio to it you reduce the number fields in your report, making it a lot easier to work with. 

Creating a Data Share

You can create a new Data Share by clicking the '+ New Data Share' button.

You can now add and remove fields in the Data Share, change the currency and you could add a suffix to help you distinguish fields with the same name (for example Clicks (Facebook)).

You can also add a filter, for example, filter out all ‘Organic’ data if you only wish to report on Paid traffic, or create a Data Source for your US market.

Any filters you create in Data Studio will be on top of any filter you have here.


Once you're happy with the options here click 'Save'. You will be taken to this page.

You can now click the ‘Connect to Data Studio’ link.

This will take you directly to the Funnel connector in Google Data Studio. Here you will need to sign in with your Google user (if you haven't already), and then authenticate your Funnel user.

The Funnel Account and Data Share will be selected. Click ‘CONNECT’ in the top right corner to create a new Data Source in Google Data Studio. You can then create a new report using this data source or add it to an existing report.

The default Data Share is designed to work together with our starter Data Studio report template, assuming you have the required fields exists in the Funnel Account.

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