Dimensions

  • App name

  • Appstore ID

  • Bid – Current bid (at download).

  • Bid type – Current bid type (CPM/CPCV/CPI).

  • Campaign ID – AdColony Campaign ID.

  • Campaign Name – Name of campaign in AdColony Portal.

  • Country – 2 Letter country abbreviation.

  • Creative ID – AdColony Creative ID.

  • Creative format

  • Creative name – Name of Creative in AdColony Portal.

  • Creative type

  • Group ID – AdColony Ad Group ID.

  • Group Name – Name of ad group in AdColony Portal.

  • Hashed app ID

  • Hashed publisher ID

  • Platform – Can be either ios or android.

  • Publisher name

  • Store ID – iTunes ID(ios) / bundle id(Android) / AdColony App ID (if tracking via SDK).

Metrics

  • Completed Video Views – Number of video completes.

  • Impressions – The number of impressions.

  • Installs – Total number of installs.

  • Spend – Total number amount spent.

  • Total Clicks – The number of total clicks.

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