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What data can I get from Threads?
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Written by Ola Rende
Updated over 4 months ago

Funnel's Threads connector offers two report types: User Insights and Media Insights.

User Insights

Select this report type if you want User Account level data reported by day.

Dimensions

  • Date (Day of metric event)

Metrics

  • Profile Views

  • User Likes

  • User Replies

  • User Reposts

  • User Quotes

  • Followers Count

  • Follower Demographics - Country

  • Follower Demographics - City

  • Follower Demographics - Age

  • Follower Demographics - Gender

Media Insights

Select this report type if you want data per media post. All metrics reflect accumulated lifetime value, attributed to the date the post was first published.

Dimensions

  • Date (Media creation date)

  • Thread ID

  • Text

  • Timestamp

  • Shortcode

  • Media Type

Metrics

  • Thread Views

  • Thread Likes

  • Thread Replies

  • Thread Reposts

  • Thread Quotes

Limitations

Historical data is not available from before the account was created or before 2024-04-13, whichever is the latest date.

Follower demographics are only available for accounts with at least 100 followers.

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