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Sprinklr: Connection guide

Leverage your Sprinklr data in Funnel via Custom Connectors

Updated this week

If your use case requires Sprinklr data in Funnel, you can request it via a Custom Connector.

Custom Connectors and the Custom Connector Request feature are available in the following plans: Business and Enterprise. See our Pricing page for more details.


Overview

Sprinklr data is shared with Funnel using the Sprinklr API.

  • Each dataset must be exposed through a Sprinklr dashboard widget

  • Widgets are connected to Funnel using a cURL query URL

  • Each widget equals one Funnel data source

You’ll:

  1. Create dashboards and widgets in Sprinklr

  2. Generate cURL URLs via the Sprinklr Developer Portal

  3. Submit those URLs securely to Funnel


Step-by-Step Setup

1. Set Up API Access in Sprinklr

Visit the Sprinklr Developer Portal:
👉 https://dev.sprinklr.com


2. Create Dashboards and Widgets in Sprinklr

  • Create one dashboard per dataset

  • Widgets must be table-based

  • Each widget = one Funnel data source

  • Contact your Sprinklr representative if you need help


3. Generate cURL URLs

  • Use the Sprinklr Developer Portal to generate a cURL URL for each widget

  • If you have multiple widgets, include all cURL URLs in a single request

  • Do not send credentials via email

  • Upload URLs securely via the Custom Connector Request Status page
    (use the blue + button)


4. Funnel Setup

Once Funnel receives your valid cURL URLs:

  • We configure one data source per widget

  • We confirm once data begins syncing


Managing Changes or Additions

⚠️ Do not modify widgets already connected to Funnel.
This will break the integration.

To make changes:

  1. Create a new widget

  2. Generate a new cURL URL

  3. Submit a new Custom Connector Request

This approach:

  • Preserves data continuity

  • Allows safe backfilling


Preventing Accidental Changes

To reduce risk:

  • Clearly label widgets connected to Funnel

  • Consider setting them to private

  • Your Sprinklr representative can advise on best practices


How to Request This Custom Connector

  • Submit a Custom Connector Request in Funnel

  • Upload your cURL URLs securely

  • Alternatively, enable Show custom connectors and select Sprinklr (Custom)

If you’re interested in Sprinklr data not covered here, submit a Custom Connector Request and our Integration Engineering team will be happy to explore additional options.


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