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Google Ads Change Event: Dimensions and metrics

List of Google Ads Change Event dimensions and metrics available in Funnel.

How to get these dimensions and metrics in your workspace?

What do you need?

  1. Go to Data > Connect.

  2. Click + Connect data source.

  3. Search for Google Ads Change Event in the search bar, then select it from the search results.

Business or Enterprise plan

When you connect Google Ads Change Event, you get a record of updates made in your Google Ads account, including before and after values for each change.

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Dimensions

  • Ad Group

  • Asset

  • Campaign

  • Change Datetime

  • Change Resource Name

  • Change Resource Type

  • Changed Fields

  • Client Type

  • New Resource

  • Old Resource

  • Resource Change Operation

  • Resource Name

  • User Email

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Notes

Google Ads Change Event data is available for the past 30 days (including today). You can retrieve up to 10,000 records in that period. Data older than 30 days is not available.

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For deeper analysis, you can use custom dimensions with regex patterns to filter and organize the data, or export it to your data warehouse.

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