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LiveIntent: Dimensions and metrics

Leverage your LiveIntent data in Funnel via Custom Connectors

Updated yesterday

If your use case requires this data in Funnel, you can request it as a Custom Connector.

Custom Connectors and the Custom Connector Request feature are available in the following plans: Business and Enterprise. See our Pricing page for more details.


Dimensions

  • Date

  • Advertiser

  • Advertiser ID

  • Campaign

  • Campaign End Date

  • Campaign ID

  • Campaign Start Date

  • ClickThrough URL

  • Creative

  • Creative ID

  • Creative Size

  • Currency

  • Date

  • Line Item

  • Line Item ID

  • Publisher ID

  • Section ID

  • Template ID

Metrics

  • Advertiser Spent

  • Campaign Budget

  • Clicks

  • Conversions

  • First Impressions

  • First Impressions CTR

  • Impressions

  • Intermediate Conversions

  • Intermediate PCC

  • Intermediate PCC UPA

  • Intermediate PVC

  • Intermediate PVC UPA

  • Intermediate UPA

  • Media Cost

  • PCC

  • PVC

  • PVC Credit

  • Total Conversions

  • Total Intermediate Conversions

  • Total Intermediate UPA

  • Total UPA

  • UPA

  • UPA PVC Final

  • User Purchase Amount

  • User Purchase Amount (Total Conversions)


How to Request this Custom Connector

To request LiveIntent data, submit a Custom Connector Request (see link here for instructions) or select the LiveIntent tile marked custom after enabling Show custom connectors. Selecting the tile automatically sends your request.

If you are interested in LiveIntent data that hasn't been covered here, we would like to encourage you to connect with our Integration Engineering team by submitting a Custom Connector Request. They will be more than happy to explore the potential of obtaining additional data.


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