When connecting a TikTok data source you are able to choose between three different report types: Ad, Ad audience and Ad group.
Available in all reports
Dimensions
Adgroup ID
Adgroup bid type
Adgroup budget
Adgroup created time
Adgroup name
Adgroup optimization goal
Adgroup pacing
Adgroup placement type
Adgroup profile image
Campaign ID
Campaign budget mode
Campaign created time
Campaign name
Campaign objective
Campaign objective type
Metrics
Total cost
Clicks
Impressions
Conversions
Real time conversions
Click through rate (CTR)
Cost per action (CPA)
Cost per click (CPC)
Cost per mille (CPM)
Ad report
Dimensions
Ad ID
Ad created time
Ad image mode
Adgroup landing page URL
Adgroup placement type
Adgroup profile image
Ad name
Ad text
Call to action
Campaign budget mode
Video ID
Metrics
Comments
Home page traffic
Install
Install cost
Likes
Purchases
Cost per purchase
Registration
Cost per registration
Shares
Skips
Total purchase value
Complete payment
CTA conversions
CTA purchase
CTA registrations
VTA conversions
VTA purchase
VTA registrations
Cost per CTA conversion
Cost per CTA purchase
Cost per CTA registration
Cost per VTA conversion
Cost per VTA purchase
Cost per VTA registration
2-Second Video Views
6-Second Video Views
Video Views at 100%
Video Views at 75%
Video Views at 50%
Video Views at 25%
Video Views
Page Browse View
Total complete payment value
Profile visits
Non-aggregatable metrics
Reach
Frequency
Ad audience report
Dimensions
Ad ID
Ad created time
Ad image mode
Adgroup landing page URL
Adgroup placement type
Adgroup profile image
Ad name
Ad text
Call to action
Campaign budget mode
Video ID
Dimensions below are available with reports connected with the corresponding breakdown.
AC
Age
Country
Gender
Language
Platform
Province
Ad group report
Metrics
SKAN conversion
Comments
Home page traffic
Install
Install cost
Likes
Purchases
Cost per purchase
Registration
Cost per registration
Shares
Skips
Total purchase value
Complete payment
CTA conversions
CTA purchase
CTA registrations
VTA conversions
VTA purchase
VTA registrations
Cost per CTA conversion
Cost per CTA purchase
Cost per CTA registration
Cost per VTA conversion
Cost per VTA purchase
Cost per VTA registration
2-Second Video Views
6-Second Video Views
Video Views at 100%
Video Views at 75%
Video Views at 50%
Video Views at 25%
Video Views
Page Browse View
Total complete payment value
Profile visits