The Google My Business connector offers two types of reports:
Common Dimensions
These dimensions are available for all report types:
Date
Location Name
Location ID
Locality
Postal Code
Address Lines
Region Code
Store Code
Performance Insights
The Performance Insights data is only available from Google My Business for the latest 18 months, which means we can not retrieve historical data older than 18 months.
This Performance Insights report replaces the old Insights, Action Phones, and Local Posts reports. Read more about what fields get affected by Google's changes here and how to use your Performance Insights here.
Metrics
Business Impressions Maps Desktop
Business impressions on Google Maps on Desktop devices. Multiple impressions by a unique user within a single day are counted as a single impression.
Business Impressions Desktop Search
Business impressions on Google Search on Desktop devices. Multiple impressions by a unique user within a single day are counted as a single impression.
Business Impressions Mobile Maps
Business impressions on Google Maps on Mobile devices. Multiple impressions by a unique user within a single day are counted as a single impression.
Business Impressions Mobile Search
Business impressions on Google Search on Mobile devices. Multiple impressions by a unique user within a single day are counted as a single impression.
Business Conversations
The number of message conversations received on the business profile.
Business Direction Requests
The number of times a direction request was requested to the business location.
Call Clicks
The number of times the business profile call button was clicked.
Website Clicks
The number of times the business profile website was clicked.
Business Bookings
The number of bookings received from the business profile.
Business Food Orders
The number of food orders received from the business profile.
Reviews
This report will show you the review ratings of your location. We fetch the latest 4500 reviews no matter when they happened.
Dimensions
Review ID
Update Date
Review
Reply
Metrics
Total Star Rating
Number of Reviews
Average Star Rating
Deprecated report
Google deprecated the Questions and Answers report from 3 November, 2025. Affected data sources will stop receiving new data. However, the historical data will remain in Funnel. As a result, the following dimensions and metrics are deprecated.
Dimensions | Metrics |
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