Dimensions
Ad Group ID
Ad Group Name
Ad ID
Ad Keyword ID
Ad Keyword Name
Ad Type
Business Channel ID
Campaign ID
Campaign Name
Campaign Type
Conversion Method
Conversion Type
Customer ID
Device
Media Code
Metrics
Average ad rank
Clicks
Conversion Sales
Conversions
Cost – Cost without VAT. To include VAT, create custom metric with cost * 1.1.
Impressions
Sum ad rank – Sum of AD rank, Average AD rank = Sum of AD rank / Impression.
View count – Number of times that a video was viewed.