AdRoll sources can be connected using the campaign report or the ad group report.
Dimensions β all reports
Advertisable ID
Advertisable name
Organization ID
Campaign ID
Campaign name
Campaign channel
Campaign type
Targeting type
Dimensions β ad & ad group report only
Ad Group ID
Ad group name
Ad type
Dimensions β ad report only
Ad ID
Ad name
Ad format
Ad source
Landing page
Metrics β all reports
Adjusted CPA
Adjusted CTC rate
Adjusted click CPA
Adjusted click-through conversions
Adjusted total conv. rate
Adjusted total conversions
Adjusted VTC rate
Adjusted view-through conversions
Attributed click-through revenue
Attributed revenue
Attributed view-through revenue
CPA
CTC rate
Click CPA
Click-through conversions
Clicks
Conversions
Cost
Impressions
Total conv. rate
VTC rate
Video completion rate
Video impressions
Video viewed 25%
Video viewed 50%
Video viewed 75%
Video viewed 100%
Video views
View-through conversions