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Supported Dimensions & Metrics
What data can I get from LINE Ads?
What data can I get from LINE Ads?

Dimensions and metrics for LINE Ads.

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Written by Funnel
Updated this week

Dimensions

  • Ad ID

  • Ad account ID

  • Ad account name

  • Ad description

  • Ad group ID

  • Ad group name

  • Ad name

  • Ad title

  • Age – Available if selected upon connect.

  • Behaviour – Available if selected upon connect.

  • Campaign ID

  • Campaign name

  • Campaign objective

  • Creative call-to-action click URL – Available for ad-level reports.

  • Creative call-to-action landing page URL – Available for ad-level reports.

  • Creative call-to-action type – Available for ad-level reports.

  • Creative description – Available for ad-level reports.

  • Creative format – Available for ad-level reports.

  • Creative long title – Available for ad-level reports.

  • Creative title – Available for ad-level reports.

  • Demographics – Available if selected upon connect.

  • Gender – Available if selected upon connect.

  • Interests – Available if selected upon connect.

  • OS – Available if selected upon connect.

  • Purchase intent – Available if selected upon connect.

  • Region – Available if selected upon connect.

  • Target placement – Available if selected upon connect.

Metrics

  • Add to cart

  • Add-to-cart rate

  • CPA (cost per action)

  • Category view rate

  • Category views

  • Clicks

  • Conversions

  • Cost

  • Cost per 3-second playback

  • Cost per Home screen view

  • Cost per add-to-cart

  • Cost per category view

  • Cost per complete video view

  • Cost per install (clicks and views)

  • Cost per install (clicks)

  • Cost per install (views)

  • Cost per level achieved

  • Cost per open

  • Cost per product view

  • Cost per purchase

  • Cost per search

  • Cost per tutorial completion

  • Home screen view rate

  • Home screen views

  • Impressions

  • Install rate (clicks)

  • Installs (clicks and views)

  • Installs (clicks)

  • Installs (views)

  • Level achieved

  • Level achieved rate

  • Open rate

  • Opens

  • Product view rate

  • Product views

  • Purchase rate

  • Purchases

  • Searches

  • Tutorial complete

  • Tutorial complete percent

  • Video (100% watched)

  • Video (25% watched)

  • Video (50% watched)

  • Video (75% watched)

  • Video (95% watched)

  • Video (viewed for at least three seconds)

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