Dimensions

  • Campaign
  • Campaign ID
  • Creative
  • Creative ID
  • Platform
  • Site
  • Site ID

Metrics

  • Clicks
  • Completes: A measurement of how much of the ad has been watched. Vungle count it as complete as soon as the user has watched 80 % of the ad unit.
  • Impressions: Deprecated due to: Is called Views in the Vungle API Replaced by: Views
  • Installs: Number of installs recorded.
  • Spend
  • Views: Views are tracked when a user start a video. As soon as the first frame of a video is displayed, Vungle tracks it as a view.
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