Dimensions

  • Advertiser ID

  • Advertiser Name

  • Campaign – Available if Creative breakdown is chosen.

  • Campaign ID – Available if Creative breakdown is chosen.

  • Campaign type – Available if Creative breakdown is chosen.

  • Channel – Available if Creative breakdown is chosen.

  • Click URL – Available if Creative breakdown is chosen.

  • Creative – Available if Creative breakdown is chosen.

  • Creative ID – Available if Creative breakdown is chosen.

  • Insertion Order

  • Insertion Order ID

Metrics

  • Audio Completed 25%

  • Audio Completed 25% Rate

  • Audio Completed 50%

  • Audio Completed 50% Rate

  • Audio Completed 75%

  • Audio Completed 75% Rate

  • Audio Completed 95%

  • Audio Completed 95% Rate

  • Audio Started

  • CTR – Click-through rate.

  • Clicks

  • Conversion Revenue

  • Conversions

  • Cost

  • Frequency (Creative) – Non-aggregatable.
    Available if Creative breakdown is chosen.

  • Frequency (Insertion Order) – Non-aggregatable.
    Available if Insertion Order breakdown is chosen.

  • Impressions

  • Page Time

  • Page Time 15s

  • Profit

  • Revenue

  • Unique Conversions – Non-aggregatable.
    Available if Insertion Order breakdown is chosen.

  • Unique Impressions (Creative) – Non-aggregatable.
    Available if Creative breakdown is chosen.

  • Unique Impressions (Insertion Order) – Non-aggregatable.
    Available if Insertion Order breakdown is chosen.

  • Video Completed 25%

  • Video Completed 25% Rate

  • Video Completed 50%

  • Video Completed 50% Rate

  • Video Completed 75%

  • Video Completed 75% Rate

  • Video Completed 95%

  • Video Completed 95% Rate

  • Video Started

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