There are two different report types available for Cake.

  • Event Conversion Report
  • Campaign Summary Report

Campaign Summary Report

Dimensions

  • Date
  • Currency (Currency in the Campaign Summary Report will be based on your default currency in the Cake platform, chosen upon connect in Funnel)
  • Campaign ID
  • Campaign Name
  • Source Affiliate Name
  • Source Affiliate ID
  • Brand Advertiser Name
  • Brand Advertiser ID
  • Site Offer ID
  • Site Offer Name

Metrics

  • Paid Amount
  • Paid Events
  • Total Paid
  • Revenue
  • Clicks
  • Views
  • Cost

Event Conversion Report

Dimensions

  • Date
  • Currency (Currency in the Event Conversion Report will be based on the currency that the event is based on)
  • Campaign ID
  • Campaign Name
  • Source Affiliate Name
  • Source Affiliate ID
  • Brand Advertiser Name
  • Brand Advertiser ID
  • Site Offer ID
  • Site Offer Name
  • Event Info ID
  • Event Info Name
  • Site Offer Contract ID
  • Site Offer Contract Name
  • Channel ID
  • Channel Name
  • Campaign Type ID
  • Campaign Type Name
  • Creative ID
  • Creative Name
  • Country Code
  • Country Name
  • Device ID
  • Device Name
  • Operating System Name
  • Browser Name
  • Tracking ID
  • Source Type
  • Sub ID 1
  • Sub ID 2
  • Sub ID 3
  • Sub ID 4
  • Sub ID 5

Metrics

  • Paid Amount
  • Received Amount
Did this answer your question?