What data can I get from Voluum?

Dimensions and metrics for Voluum.

Written by Funnel
Updated in the last hour

Dimensions

Campaign ID: The campaign id.
Campaign Name: The campaign name.
Country Code: The country code.
Country Name: The country name.
Device Name: The device name.
Traffic Source Name: The traffic source name.

Metrics

CR: Conversion Rate: Calculated by Conversions/Impressions.
CTR: Click Through Rate: Calculated by Clicks/Impressions.
CV: Calculated by Conversions/Visits.
Clicks: The number of clicks.
Clicks Registered: The number of clicks registered.
Conversions: The number of conversions.
EPC: Earnings per click: Calculated by Revenue/Clicks.
EPV: Earnings per visit: Calculated by Revenue/Visits.
Free Clicks Registered: The number of free clicks registered.
Free Conversions Registered: The number of free conversions registered.
Free Visits: The number of free visits.
Impressions: The number of impressions.
Revenue: The revenue.
Visits: The number of visits.
Voluum Cost: The total cost.