Dimensions
Campaign ID – The campaign id.
Campaign Name – The campaign name.
Country Code – The country code.
Country Name – The country name.
Device Name – The device name.
Traffic Source Name – The traffic source name.
Metrics
CR – Conversion Rate: Calculated by Conversions/Impressions.
CTR – Click Through Rate: Calculated by Clicks/Impressions.
CV – Calculated by Conversions/Visits.
Clicks – The number of clicks.
Clicks Registered – The number of clicks registered.
Conversions – The number of conversions.
EPC – Earnings per click: Calculated by Revenue/Clicks.
EPV – Earnings per visit: Calculated by Revenue/Visits.
Free Clicks Registered – The number of free clicks registered.
Free Conversions Registered – The number of free conversions registered.
Free Visits – The number of free visits.
Impressions – The number of impressions.
Revenue – The revenue.
Visits – The number of visits.
Voluum Cost – The total cost.