Overview
In order to support more metrics and dimensions we’re upgrading the Reddit connector in Funnel to support the latest version of Reddit’s API (v3). To move to the new API you need to connect new data sources with the option “v3” selected in the Reddit connect flow (see screenshot below).
Data collection for data sources running on v2 will stop on Sep 30, 2024.
Schema changes
Reddit are making some changes to their reports when moving to the new v3 API.
Attribution windows are handled differently
Click and view-through conversion metrics are no longer supplied as separate metrics for different conversion windows but are instead broken down by the dimensions Click Attribution Window
and View Attribution Window
. The value of these dimensions will be the attribution window configured in your Reddit account at the time the data is fetched into Funnel.
Removed fields
The following fields are not available in the new API and will be flagged as deprecated in Funnel after Sep 30, 2024. However, you will be able to use the fields for historical data if you choose to keep old data sources in your workspace.
Add To Cart CTC (1 Day)
Add To Cart CTC (28 Day)
Add To Cart CTC (7 Day)
Add To Cart VTC (1 Day)
Add To Cart VTC (28 Day)
Add To Cart VTC (7 Day)
Add To Wishlist CTC (1 Day)
Add To Wishlist CTC (28 Day)
Add To Wishlist CTC (7 Day)
Add To Wishlist VTC (1 Day)
Add To Wishlist VTC (28 Day)
Add To Wishlist VTC (7 Day)
Comments
Comment Downvotes
Comment Upvotes
Comments Page Views
Downvotes
Lead CTC (1 Day)
Lead CTC (28 Day)
Lead CTC (7 Day)
Lead VTC (1 Day)
Lead VTC (28 Day)
Lead VTC (7 Day)
Conversions (Legacy) Click (1 Day)
Conversions (Legacy) Click (28 Day)
Conversions (Legacy) Click (7 Day)
Conversions (Legacy) View (1 Day)
Conversions (Legacy) View (28 Day)
Conversions (Legacy) View (7 Day)
Page Visit CTC (1 Day)
Page Visit CTC (28 Day)
Page Visit CTC (7 Day)
Page Visit VTC (1 Day)
Page Visit VTC (28 Day)
Page Visit VTC (7 Day)
Purchase CTC (1 Day)
Purchase CTC (28 Day)
Purchase CTC (7 Day)
Purchase VTC (1 Day)
Purchase VTC (28 Day)
Purchase VTC (7 Day)
Search CTC (1 Day)
Search CTC (28 Day)
Search CTC (7 Day)
Search VTC (1 Day)
Search VTC (7 Day)
Sign Up CTC (1 Day)
Sign Up CTC (28 Day)
Sign Up CTC (7 Day)
Sign Up VTC (1 Day)
Sign Up VTC (28 Day)
Sign Up VTC (7 Day)
Upvotes
View Content CTC (1 Day)
View Content CTC (28 Day)
View Content CTC (7 Day)
View Content VTC (1 Day)
View Content VTC (28 Day)
View Content VTC (7 Day)
Viewable Impressions
New fields
(MMP) Add Payment Info Count
(MMP) Add To Cart Count
(MMP) App Completed Tutorial
(MMP) App Installs
(MMP) App Launches
(MMP) App Level Achieved
(MMP) App Purchase
(MMP) App Redownloads
(MMP) App Searches
(MMP) App Sign Ups
(MMP) App Spend Credits
(MMP) App View Content
(MMP) eCPA: App Add Payment Info
(MMP) eCPA: App Add To Cart
(MMP) eCPA: App Completed Tutorial
(MMP) eCPA: App Installs
(MMP) eCPA: App Launches
(MMP) eCPA: App Level Achieved
(MMP) eCPA: App Purchases
(MMP) eCPA: App Redownloads
(MMP) eCPA: App Searches
(MMP) eCPA: App Sign Ups
(MMP) eCPA: App Spend Credits
(MMP) eCPA: App View Content
(MMP) eCPI: Total App Installs
(MMP) eCVR: App Add Payment Info
(MMP) eCVR: App Add To Cart
(MMP) eCVR: App Completed Tutorial
(MMP) eCVR: App Installs
(MMP) eCVR: App Launches
(MMP) eCVR: App Level Achieved
(MMP) eCVR: App Purchases
(MMP) eCVR: App Redownloads
(MMP) eCVR: App Searches
(MMP) eCVR: App Sign Ups
(MMP) eCVR: App Spend Credits
(MMP) eCVR: App View Content
(MMP) eCVR: Total App Installs
(MMP) Total App Conversions
(MMP) Total App Installs
(SKAN) App Installs
(SKAN) eCPI: App Installs
(SKAN) eCPI: App Redownloads
(SKAN) eCPI: Total App Installs
(SKAN) eCVR: App Installs
(SKAN) eCVR: App Redownloads
(SKAN) eCVR: Total App Installs
(SKAN) Redownloads Count
(SKAN) Total App Installs
Average Value: Add To Cart
Average Value: Add To Wishlist
Average Value: Lead
Average Value: Purchase
Average Value: SignUp
Carousel Card
Click Attribution Window
Click: Add To Cart
Click: Add To Wishlist
Click: Lead
Click: Page Visit
Click: Purchase
Click: Search
Click: Sign Up
Click: View Content
eCPA: Add To Cart
eCPA: Add To Wishlist
eCPA: Lead
eCPA: Page Visit
eCPA: Purchase
eCPA: Search
eCPA: Sign Up
eCPA: View Content
Gallery Item Caption
Gallery Item ID
Gender
Interest
Key Conversion Clicks
Key Conversion Total Count
Key Conversion Views
Keyword
Placement
Reddit Leads
ROAS
Total Conversions: Add To Cart
Total Conversions: Add To Wishlist
Total Conversions: Lead
Total Conversions: Page Visit
Total Conversions: Purchase
Total Conversions: Search
Total Conversions: Sign Up
Total Conversions: View Content
Total Items: Add To Cart
Total Items: Add To Wishlist
Total Items: Purchase
Total Value: Add To Cart
Total Value: Add To Wishlist
Total Value: Lead
Total Value: SignUp
View Attribution Window
View: Add To Cart
View: Add To Wishlist
View: Lead
View: Page Visit
View: Purchase
View: Search
View: Sign Up
View: View Content