If your use case requires this data in Funnel, you can request it as a Custom Connector.
Custom Connectors and the Custom Connector Request feature are available in the following plans: Business and Enterprise. See our Pricing page for more details.
Segment Report Fields
Date: The specific date for which the segment data is reported.
Segment ID: A unique identifier assigned to each user segment within Braze.
Segment Name: The descriptive name given to the user segment.
Segment Size:segment: The total number of users included in the segment on the specified date.
Segment Offset Report Fields
Date: The specific date for which the segment offset data is reported.
Segment ID: A unique identifier assigned to each user segment within Braze.
Segment Name: The descriptive name given to the user segment.
Segment Size Offset:segment offset: The change in the number of users within the segment compared to a previous reference point, indicating growth or reduction.
Purchase Report Fields
Date: The specific date when the purchase event occurred.
Product: Identifier or name of the product purchased.
Purchase Revenue: The total revenue generated from the purchase event.
Purchase Quantity: The number of units purchased in the transaction.
Currency: The currency in which the purchase was made, based on the source configuration.
User Profile Report Fields
User Profile Email: The email address associated with the user's profile.
User Profile Phone: The phone number associated with the user's profile.
User Profile Created At: The timestamp indicating when the user's profile was created.
Date: The specific date relevant to the user profile data being reported.
User Profile Purchase:{purchase_name}: Dynamic fields representing specific purchase events associated with the user, where
{purchase_name}
varies based on the product or service purchased.
In the User Profile Report, Braze dynamically generates additional fields based on the purchase data returned from the API. Each unique purchase type creates its own metric field in the format "User Profile Purchase:{purchase_name}".
How to Request this Custom Connector
To request Braze data, submit a Custom Connector Request (see link here for instructions).
If you are interested in Braze data that hasn't been covered here, we would like to encourage you to connect with our Integration Engineering team by submitting a Custom Connector Request. They will be more than happy to explore the potential of obtaining additional data.