Sales Transaction report
Dimensions
Billing Country
Billing City
Billing Province
Billing Zip Code
Customer Created At
Customer ID
Customer ID URI
Customer Order Index
Customer Sale Type
Customer Tags
First Visit Campaign*
First Visit Content*
First Visit Medium*
First Visit Referrer URL*
First Visit Source from UTM*
First Visit Source*
First Visit Term*
Fully Paid
Last Visit Campaign*
Last Visit Content*
Last Visit Medium*
Last Visit Referrer URL*
Last Visit Source from UTM*
Last Visit Source*
Last Visit Term*
Line Item ID
Line Item Name
Order Action Type
Order App Name
Order Cancel Reason
Order Created At
Order Discount Code
Order ID
Order Location Name
Order Name
Order Tags
Order Updated At
Product ID
Product Tags
Product Title
Product Type
Product Vendor
Publication Name
Sale Action Type
Sale Line Type
Sales Channel
Shipping Country
Shipping City
Shipping Province
Shipping Zip Code
SKU
Transaction Timestamp
Variant ID
Variant Title
*If the order was placed on the first visit, it will only be attributed to first visit.
Customer Personally Identifiable Information (PII)
If you choose to include "Customer Personally Identifiable Information (PII)" data when connecting a data source, the following dimensions will be included as well:
Customer Email
Customer First Name
Customer Last Name
Additional Details
If your store utilizes Additional Details, you can add them to Funnel by following this guide.
Metrics
Discounts
Duties
Gross Sales
Line Item Original Unit Price
Net Sales
Orders
Returns
Sales Quantity
Shipping
Taxes
Tips
Total Amount Including Taxes
Total Discount Amount Excluding Taxes
Total Discount Amount Including Taxes
Total Sales
Total Tax Amount