Order report

Dimensions

  • Order ID
  • Order Name
  • Order Discount Code
  • Order Cancel Reason
  • Order Tags
  • Customer ID (optional)
  • Customer Order Count (optional)
  • Customer Tags (optional)
  • Publication Name
  • Shipping Country
  • Shipping Province
  • First Visit Campaign*
  • First Visit Content*
  • First Visit Medium*
  • First Visit Referrer URL*
  • First Visit Source*
  • First Visit Source from UTM*
  • First Visit Term*
  • Last Visit Campaign*
  • Last Visit Content*
  • Last Visit Medium*
  • Last Visit Referrer URL*
  • Last Visit Source*
  • Last Visit Source from UTM*
  • Last Visit Term*
  • Fully Paid

*If the order was placed on the first visit, It will only be attributed to first visit.

The optional fields are available if "Include customer data" is chosen on connect.

Metrics

  • Total Days To Conversion
  • Orders
  • Order Amount Refunded
  • Order Discount
  • Order Price
  • Order Refunded Shipping Amount
  • Order Shipping Price
  • Order Tax
  • Order Tax Amount Refunded
  • Order Weight
  • Order Net Payment
  • Refunded Line Item Amount

Product report

Dimensions

  • Order Name
  • Order ID
  • Order Discount Code
  • Order Cancel Reason
  • Order Tags
  • Customer ID (optional)
  • Customer Order Count (optional)
  • Customer Tags (optional)
  • Publication Name
  • Shipping Country
  • Shipping Province
  • First Visit Campaign*
  • First Visit Content*
  • First Visit Medium*
  • First Visit Referrer URL*
  • First Visit Source*
  • First Visit Source from UTM*
  • First Visit Term*
  • Last Visit Campaign*
  • Last Visit Content*
  • Last Visit Medium*
  • Last Visit Referrer URL*
  • Last Visit Source*
  • Last Visit Source from UTM*
  • Last Visit Term*
  • Fully Paid
  • Product ID
  • Product Title
  • Product Type
  • Product Vendor
  • SKU
  • Variant ID
  • Variant Title
  • Line Item ID

*If the order was placed on the first visit, It will only be attributed to first visit.

The optional fields are available if "Include customer data" is chosen on connect.

Metrics

  • Product Discount
  • Product Fulfillable Quantity
  • Product Original Price
  • Product Quantity
  • Product Refund Amount

Customer report

Dimensions

  • Customer ID
  • Customer Email
  • Customer State
  • Customer Tags
  • Customer Updated At

Metrics

  • Customer Total Spent
  • Customer Total Order Count
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