Order report
Dimensions
Order ID
Order Name
Order Created At
Order Updated At
Order Discount Code
Order Cancel Reason
Order Location Name
Order Tags
Customer ID (optional)
Customer Order Count (optional)
Customer Tags (optional)
Publication Name
Shipping Country
Shipping Province
Billing Country
Billing Province
Shopify Traffic Source
First Visit Campaign*
First Visit Content*
First Visit Medium*
First Visit Referrer URL*
First Visit Source*
First Visit Source from UTM*
First Visit Term*
Last Visit Campaign*
Last Visit Content*
Last Visit Medium*
Last Visit Referrer URL*
Last Visit Source*
Last Visit Source from UTM*
Last Visit Term*
Fully Paid
Customer Order Index
Custom Attributes**
* If the order was placed on the first visit, It will only be attributed to first visit.
** Custom attributes are named "Custom Attribute <custom attribute name>".
The optional fields are available if "Include customer data" is chosen on connect.
Metrics
Total Days To Conversion
Orders
Order Amount Refunded
Order Discount
Order Price
Order Refunded Shipping Amount
Order Shipping Price
Order Tax
Order Tax Amount Refunded
Order Weight
Order Net Payment
Refunded Line Item Amount
Product report
Dimensions
Order Name
Order ID
Order Created At
Order Updated At
Order Discount Code
Order Cancel Reason
Order Location Name
Order Tags
Customer ID (optional)
Customer Order Count (optional)
Customer Tags (optional)
Publication Name
Shipping Country
Shipping Province
Billing Country
Billing Province
Shopify Traffic Source
First Visit Campaign*
First Visit Content*
First Visit Medium*
First Visit Referrer URL*
First Visit Source*
First Visit Source from UTM*
First Visit Term*
Last Visit Campaign*
Last Visit Content*
Last Visit Medium*
Last Visit Referrer URL*
Last Visit Source*
Last Visit Source from UTM*
Last Visit Term*
Fully Paid
Customer Order Index
Product ID
Product Tags
Product Title
Product Type
Product Vendor
SKU
Variant ID
Variant Title
Line Item ID
Line Item Name
*If the order was placed on the first visit, It will only be attributed to first visit.
The optional fields are available if "Include customer data" is chosen on connect.
Metrics
Product Discount
Product Fulfillable Quantity
Product Original Price
Product Quantity
Product Refund Amount
Customer report
Dimensions
Customer ID
Customer Email
Customer First Name
Customer Last Name
Customer State
Customer Tags
Customer Updated At
Metrics
Customer Total Amount Spent
Customer Total Number Of Orders
Customer Count