Yahoo Japan Search has 6 different report breakdowns to choose from; Account Report, Ad group report, Ad report, Campaign report, Geo report and Keyword report.

Standard Metrics
Please note that the dimension Conversion name is not compatible with the metrics Cost, Impressions, and Clicks. The metrics are shared across all report types, and they are as follow:

  • Impressions
  • Cost
  • All conversions
  • Clicks
  • Cross device conversions
  • Conversions
  • Conversion value

Non-aggregation Metrics

The non-aggregation metrics only works with the Account, Campaign and Ad group reports and the selectable dimensions for these are:

  •  Impression share 
  • Quality lost impression share 
  • Search absolute top impression share 
  • Search top impression share 
  • Search lost absolute top impression share (budget) 
  • Search lost absolute top impression share (rank) 
  • Search lost top impression share (budget) 
  • Search lost top impression share (rank) 
  • Exact Match Impression 
  • Share Budget lost impression share

More information about non-aggregatable metrics can be found in this article.

Dimensions

When connecting a Yahoo Japan Search data source you will be able to select the dimensions listed below for the report in question.

Two dimensions that you can't select for the non-aggregation metrics are Conversion name and Click type.

Account report

  • Device 
  • Network 
  • Tracking URL 
  • Click type 
  • Day of week 
  • Conversion name

Ad group report

  • Campaign ID 
  • Campaign name 
  • Adgroup ID
  • Adgroup name 
  • Campaign tracking ID 
  • Adgroup tracking ID 
  • Device 
  • Network 
  • Tracking URL 
  • Custom parameters 
  • Click type 
  • Day of week 
  • Labels 
  • Conversion name

Ad Report

  • Campaign ID 
  • Campaign name 
  • Adgroup ID 
  • Adgroup name 
  • Ad ID 
  • Ad name 
  • Campaign tracking ID 
  • Adgroup tracking ID 
  • Device 
  • Network 
  • Tracking URL 
  • Custom parameters 
  • Click type 
  • Day of week 
  • Labels 
  • Title 
  • Description 
  • Description 2 
  • Display URL 
  • Destination URL 
  • Ad type 
  • Ad distribution settings 
  • Ad editorial status 
  • Focus device 
  • Ad tracking ID 
  • Title 1 
  • Title 2 
  • Directory 1 
  • Directory 2 
  • Conversion name

Campaign report

  • Campaign ID
  • Campaign name
  • Campaign tracking ID
  • Campaign Type
  • Device
  • Network
  • Tracking URL
  • Custom parameters
  • Click type
  • Day of week
  • Labels
  • Conversion name

Geo Report

  • Campaign ID
  • Country/Territory
  • City
  • Prefecture
  • Campaign name
  • Adgroup ID
  • Adgroup name
  • Campaign tracking ID
  • Adgroup tracking ID
  • Device
  • Account ID
  • Network
  • Click type
  • Day of week
  • Labels
  • Conversion name

Keyword Report

  • Campaign ID 
  • Campaign name 
  • Adgroup ID 
  • Adgroup name 
  • Keyword ID 
  • Keyword 
  • Campaign tracking ID 
  • Adgroup tracking ID 
  • Device 
  • Network 
  • Custom URL
  •  Keyword distribution settings 
  • Editorial status 
  • Negative keywords 
  • Match type 
  • Tracking URL 
  • Custom parameters 
  • Landing page URL 
  • Landing page URL (Smartphone) 
  • Keyword tracking ID 
  • Click type 
  • Day of week 
  • Labels 
  • System serving status 
  • Conversion name
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