Campaign ID

Campaign Name

Conversation ID

Conversation Message ID

Conversation Message Subject

Folder ID

Folder Name

List ID

List Name

Message ID

Message Subject

Send Date

Abuses

Bounces

Clicks – Only counting one clicks per message and recipient.

Conversions – This metric is attributed to the send date of the message.

Opens

Order

Pass Alongs – This metric is attributed to the send date of the message.

Reads

Revenue

Sends – This metric is attributed to the send date of the message.

Total Clicks – Counting all clicks, allowing multiple clicks per message and recipient.

Unsubscribes