If your use case requires this data in Funnel, you can request it as a Custom Connector.
Custom Connectors and the Custom Connector Request feature are available in the following plans: Business and Enterprise. See our Pricing page for more details.
Dimensions:
Ad Link: The URL directing to the specific advertisement.
Ad Sizes: Dimensions of the advertisement, typically in pixels (e.g., 300x250).
Ad Type: Format of the advertisement, such as display, video, or native.
Ad Type ID: Unique identifier associated with the ad format.
Advertiser: The company or entity promoting the advertisement.
Brand: Specific brand under the advertiser's umbrella featured in the ad.
Brand ID: Unique identifier assigned to the brand.
Campaign ID: Unique identifier for the advertising campaign.
Campaign Landing Page: The destination URL where users are directed after interacting with the ad.
Campaign Name: Designated name of the advertising campaign.
Campaign Tags: Keywords or labels associated with the campaign for categorization.
Country: Nation where the advertisement is being displayed.
Country ID: Unique identifier corresponding to the country.
Currency: Monetary unit used for financial metrics; always "USD" in Admetricks reports.
Date: Specific date when the advertisement was captured or recorded.
Device: Type of device on which the ad was displayed, such as mobile, desktop, or tablet.
Device ID: Unique identifier corresponding to the device type.
Duration: Length of time the advertisement runs, applicable primarily to video ads.
Hosted By: Server or service provider hosting the advertisement.
Industry: Sector or category to which the advertised product or service belongs.
Industry ID: Unique identifier assigned to the industry category.
Position: Placement or location of the ad on the publisher's website or app.
Publisher: Website or platform where the advertisement is displayed.
Screenshot Link: URL linking to a captured image of the advertisement as it appears on the publisher's site.
Sold Bys: Entities or sales channels responsible for selling the ad space.
Web Report: Link or reference to the detailed report of the advertisement's performance.
Website: Domain or URL of the site where the ad is displayed.
Website ID: Unique identifier assigned to the website.
Website Sections: Specific sections or categories of the website where the ad appears.
Metrics:
Count: Number of times the advertisement was detected or recorded.
Impact: Measure of the advertisement's effect or reach, often based on viewability and engagement.
Impressions: Total number of times the advertisement was displayed to users.
Skip: Number of times users chose to skip the advertisement, applicable to skippable ad formats.
Valuation: Estimated monetary value of the advertisement's placement or media spend.
Valuation USD: Estimated monetary value expressed in U.S. dollars.
How to Request this Custom Connector
To request Admetricks data, submit a Custom Connector Request (see link here for instructions).
If you are interested in Admetricks data that hasn't been covered here, we would like to encourage you to connect with our Integration Engineering team by submitting a Custom Connector Request. They will be more than happy to explore the potential of obtaining additional data.