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Reports
Moloco Report
Date
AdAccount Currency
AdAccount ID
AdAccount Title
AdGroup ID
AdGroup Title
App ID
App OS
App Store ID
App Title
Campaign Country
Campaign ID
Campaign Title
Creative ID
Creative Main Asset Location
Creative Title
Creative Type
Creative Group ID
Creative Group Title
Exchange ID
Site Domain
Site ID
Site Title
SKAN Conversion Value
SubPublisher ID
SubPublisher Title
Traffic Is LAT
Traffic MMP Effective
Traffic SKAN Bid
Metrics:
Clicks
Impressions
Installs
Revenue (monetary)
SKAN Conversion Count
Spend (monetary)
Analytics Report
Date
App ID
App Title
Campaign ID
Campaign Title
Campaign Bid Country
Campaign Target Countries
Ad Group ID
Ad Group Title
Currency
Metrics:
Impressions
Clicks
Installs
Conversions
Target Actions
Spend (monetary)
Analytics Detail Report
Date
App ID
App Title
App OS
Site ID
Site Title
Site Domain
Campaign ID
Campaign Title
Campaign Type
Campaign Country
Ad Group ID
Ad Group Title
Creative Type
Creative Format
Inventory Traffic
Inventory Type
Currency
Impressions
Clicks
Installs
Spend (monetary)
Custom Conversion Event(s)