Creative reporting lets you import creative assets and metadata from advertising platforms for analysis and downstream workflows.
Each advertising platform needs a specific data source configuration before Funnel can collect creative data. In most cases, you select the correct report type or report level, or you enable additional options such as metadata.
How creative reporting works
You configure an existing data source with the report type, report level, and optional field groups that the platform requires. After you save and refresh the data source, creative fields and metadata become available for reporting.
Before you begin
You have an existing data source for the advertising platform.
You can edit the data source configuration.
The connector supports creative reporting.
Supported platforms
The following platforms support creative reporting. Use the platform guide for the full procedure.
Platform | Required configuration |
Report type: Regular. Level: Ad. Additional field groups: Ad creative data. | |
Report type: Standard. Report level: Asset. | |
Feature toggle: TikTok Creative Basic Report. Metrics: Creative Basic. | |
Metrics: Regular. Report: Standard. | |
Level: Pin Promotion. Include: Pin Metadata. | |
Metrics: Regular. Report level: Ad. | |
Report type: Standard. Report level: Ad. | |
Metrics: Regular. Level: Ad. Additional dimensions: Include creative dimensions, Include media dimensions. | |
Metric type: Standard. Report type: Ad Group Performance. | |
Report: Promoted Post. |
Next steps
Open the guide for your advertising platform and update the data source with the required configuration.
After you save your changes, wait for the data source to refresh. When the refresh is complete, creative fields and metadata become available for reporting.
To send creative assets to object storage, see Set up a creative export.
If creative data does not appear
Verify that the required report type and reporting level are selected.
Confirm that any required feature toggles, field groups, or metadata options are enabled.
Refresh the data source after you save your changes.
If the issue continues, reconnect the data source or contact Funnel Support.