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Troubleshoot missing data from segment filters in Adobe Analytics

Restore missing rows when your Adobe Analytics data source uses overlapping segment filters.

Problem summary

Your Adobe Analytics data source in Funnel contains no rows even though you expect data for the selected date range.

Error message or symptoms

  • The data source completes without an error but returns no rows.

  • Metrics show zero values across the full date range.

When does this occur

  • You selected more than one segment when connecting the data source.

  • The selected segments do not overlap (for example paid and organic traffic).

Root cause

Funnel includes only rows that match all segments selected when you connect the data source. If the segments filter for non-overlapping groups, no rows match and the data source returns empty results.

Solution

  1. Open the data source configuration in Funnel.

  2. Review the segments selected at connect time.

  3. Remove one or more segments so the remaining filters can overlap, or replace them with a single segment that covers the audience you need.

  4. Save the configuration and wait for the next download to complete.

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