Note: The Amazon DSP connector is available only in Enterprise plans.
The maximum historical data limit via the Amazon DSP reporting API is 90 days, therefore Funnel is unable to fetch historical data further back than this.
Amazon DSP reporting is only currently available for self-service advertisers in the US, CA, MX, DE, ES, FR, IT, NL, UK, AU, IN, JP, UAE, SE, DK, FI, NO, and SA.
Report Type
Campaign
Geography
Inventory
Product
Special note on off-Amazon conversion tracking
Many off-Amazon metrics stay at 0 until the advertiser has set up off-Amazon conversion tracking in Amazon (for example Amazon Ad tag, Conversions API, or a Mobile Measurement Partner) and configured events in Events Manager. Until that is in place, Funnel will still show the fields, but Amazon does not attribute conversions, so values are typically zero.
Old order or line item names stay on some dates
What you see: An old Order name or Line item name stays on a specific date, while later dates show the new name. The data source shows as partially failing.
Why it happens: Funnel downloads Amazon DSP data one day at a time. If a day includes an invalid creative (for example a creative with an ID like -20), Amazon returns an error for that day and Funnel can't import it. Names such as Order name are stored as they were at download time, so they can't update for that day until it downloads successfully.
What to do:
Fix or remove the invalid creative in Amazon DSP.
Dates within the last 30 days update automatically on the next downloads. To update them sooner, or to update older dates, contact Funnel support to re-download the period.