Campaign Group Report
Dimensions
Date
Campaign Group ID
Campaign Group Name
Campaign Group Description
Campaign Group Start Time
Campaign Group End Time
Metrics
Classic Visits
Completed Views
Conversion Assist Order Value
Conversion Assists
Conversions (First Touch)
Conversions (Last Touch)
Cost
CTV Impressions
Existing Site Visitors
Existing Users Reached
Frequency; 1 Day, Campaign Group
Goal Achievement
Impressions
Last Touch Conversion Assist Order Value
Last Touch Conversion Assists
Last Touch New Site Visitors
Last Touch Visit Assists
Multi Touch Impressions
Multi Touch Spend
New Site Visitors
New Users Reached
Offline Conversions
Offline Order Value
Order Value (First Touch)
Order Value (Last Touch)
Site Conversions
Site Order Value
Site Visitors
TV Commercials Aired
TV Spend
Users reached; 1 Day, Campaign Group
Verified visits (First Touch)
Verified visits (Last Touch)
Viewable Impressions
Visit Assists
Creative Group Report
Dimensions
Date
Creative Group ID
Creative Group Name
Metrics
Classic Visits
Completed Views
Conversion Assist Order Value
Conversion Assists
Conversions (First Touch)
Conversions (Last Touch)
Cost
CTV Impressions
Existing Site Visitors
Existing Users Reached
Frequency; 1 Day, Creative Group
Impressions
Last Touch Conversion Assist Order Value
Last Touch Conversion Assists
Last Touch New Site Visitors
Last Touch Visit Assists
Multi Touch Impressions
Multi Touch Spend
New Site Visitors
New Users Reached
Offline Conversions
Offline Order Value
Order Value (First Touch)
Order Value (Last Touch)
Site Conversions
Site Order Value
Site Visitors
TV Commercials Aired
TV Spend
Users reached; 1 Day, Creative Group
Verified visits (First Touch)
Verified visits (Last Touch)
Viewable Impressions
Visit Assists
Creative Report
Dimensions
Date
Creative ID
Creative Group Name
Creative Size
Metrics
Classic Visits
Completed Views
Conversion Assist Order Value
Conversion Assists
Conversions (First Touch)
Conversions (Last Touch)
Cost
CTV Impressions
Existing Site Visitors
Existing Users Reached
Frequency; 1 Day, Creative
Impressions
Last Touch Conversion Assist Order Value
Last Touch Conversion Assists
Last Touch New Site Visitors
Last Touch Visit Assists
Multi Touch Impressions
Multi Touch Spend
New Site Visitors
New Users Reached
Offline Conversions
Offline Order Value
Order Value (First Touch)
Order Value (Last Touch)
Site Conversions
Site Order Value
Site Visitors
TV Commercials Aired
TV Spend
Users reached; 1 Day, Creative
Verified visits (First Touch)
Verified visits (Last Touch)
Viewable Impressions
Visit Assists
Conversions Report
Dimensions
Campaign Group ID
Campaign Group Name
Channel Name
Channel ID
Conversion Point
Conversion Source
Conversion Time
Conversion Type
Domain
Event Time
Last Touch
Order ID
Raw Domain
Subdomain
Metrics
Order Amount
Optional Dimensions
In addition to the dimensions included by default in each report type, you can add some optional dimensions to your data source when configuring it.
These are the dimensions you will receive for each option:
City Info
City Name
DMA Info
DMA Code
DMA ID
DMA Name
Marketing Objective Info
Marketing Objective ID
Marketing Objective Name
Network Info*
Network Name
Publisher Info*
Publisher Name
State Info
State Code
State Name
State Parent Code
State Unique Code
Please note that the optional dimensions you select may affect metric totals. When comparing your Funnel data to MNTN, you must use all MNTN dimensions that your Funnel data source imports.
* The availability of these dimensions depends on the types of campaigns you are running in your MNTN account. To get Publisher Name, you must be running multi-touch display ad campaigns. To get Network Name, you must be running Connected TV campaigns.