API v1

Dimensions

  • Date

  • Advertiser Name

  • Ad Group Id

  • Ad Group Name

  • Channel Name

Metrics

  • Total Order Value

  • Impressions

  • Cost

  • Verified visit conversions

  • Verified visits

  • Verified visit ROAS

  • Verified visit rate

  • Click Conversions

  • Click Total Order Value

  • Total Conversions

  • View Conversions

  • View Total Order Value

  • Clicks

  • Media spend

  • Platform spend

  • Verified visit total order value

API v2

Note: Campaign level connects are not supported by Steelhouse and therefore no longer available in Funnel.

Campaign Group Report

Dimensions

  • Date

  • Campaign Group Description

  • Campaign Group End Time

  • Campaign Group ID

  • Campaign Group Name

  • Campaign Group Start Time

Metrics

  • Assisted Order Value

  • Average Order Value

  • Completed Views

  • Conversions

  • Cost

  • Impressions

  • Order Value

  • Reached users

  • Frequency

  • Total Order Value

  • Verified visit conversions

  • Verified visits

  • Viewable Impressions

Creative Group Report

Dimensions

  • Date

  • Ad Group Name

  • Ad Group ID

Metrics

  • Total Order Value

  • Impressions

  • Cost

  • Verified visit conversions

  • Verified visits

  • Assisted Conversions

  • Assisted Total Order Value

  • Campaign End Time

  • Campaign Start Time

  • Reached users

  • Frequency

  • Completed Views

  • Viewable Impressions

Creative Report

Dimensions

  • Date

  • Creative Name

  • Creative ID

Metrics

  • Total Order Value

  • Impressions

  • Cost

  • Verified visit conversions

  • Verified visits

  • Assisted Conversions

  • Assisted Total Order Value

  • Campaign End Time

  • Campaign Start Time

  • Reached users

  • Frequency

  • Completed Views

  • Viewable Impressions

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