Note: Adtriba Sphere is a legacy feature that we continue to support but no longer sell. The latest version of this feature is available as Funnel Measurement.
If you are already using Funnel Measurement, find more information here. To upgrade, contact us.
These are the requirements to use SPHERE.
Historic data
SPHERE works on aggregated data. You need a large data history for reliable results. We recommend SPHERE for companies that can provide at least 6 months to 2 years of data in Google Analytics.
Ad platforms
Operate on at least 3 different paid marketing sources. Examples: Google Shopping, Google brand, Google non-brand, Facebook retargeting, Facebook prospecting, Display retargeting.
General requirements
You can set up the required dimensions Adtriba Sphere brand, country, and source in Funnel.io.
Your spend is at least 50€ per day for each source you integrate into Adtriba Sphere.
The person who works with Sphere knows attribution and how your marketing departments spend and plan their budget.