Note: Adtriba Sphere is a legacy feature that we continue to support but no longer sell. The latest version of this feature is available as Funnel Measurement.
If you are already using Funnel Measurement, find more information here. To upgrade, contact us.
Adtriba SPHERE results are always per project. A project in SPHERE is a combination of domain (brand) and country. SPHERE must know which data sources apply to which brand or domain.
Funnel Data Dimensions let you define patterns or identifiers in your data sources to distinguish between organizations or brands.
If you operate on one global brand, set up one global rule and set the value of Adtriba Sphere Country to your brand name. A default dimension is provided in your account. Edit it for your use case.
The rule should look like this when you distinguish between 2 brands or organizations:
In this example, you distinguish brands by Data Source names. If the brand identifier is in another field, create a data source-specific rule.