Note: Adtriba Sphere is a legacy feature that we continue to support but no longer sell. The latest version of this feature is available as Funnel Measurement.
If you are already using Funnel Measurement, find more information here. To upgrade, contact us.
It's not possible to create a custom channel mapping in SPHERE at this point.
We truly believe that the budget allocation and saturation are best analyzed on the source / ad platform level as this is the level where you will leverage your spending and set budgets to the media buying algorithms.