The Talroo connector brings click-level data from your Talroo job advertising account into Funnel. Use it to track job ad clicks, spend and application starts by campaign and job.
How do you get these dimensions and metrics in your workspace? | What do you need? |
Submit a data request. See Request new data in Funnel. | Business or Enterprise plan |
Dimensions
Each row is one click on one of your Talroo job ads.
Dimension | What it is |
Date | The date the click happened. |
Time | The time of day the click happened (hours, minutes and seconds). |
Timestamp | The full date and time of the click. |
Start Day | The first day of the period Funnel requested from Talroo when it fetched this row. |
End Day | The last day of the period Funnel requested from Talroo when it fetched this row. |
Advertiser ID | The ID of your Talroo advertiser account. |
Click ID | Talroo's unique ID for the click. |
Bid Type | The bidding model used for the click, for example CPC (cost per click). |
Job Reference | Your reference for the job that was clicked. |
URL | The landing page URL the click led to. |
TLR SID | Talroo's session ID for the click. |
Platform | The device or platform the click came from, for example iOS or mobile. |
Job ID | The ID of the job that was clicked. |
Campaign ID | The ID of the Talroo campaign the job belongs to. |
Campaign Name | The name of the Talroo campaign the job belongs to. |
Currency | The currency of your Talroo account. It's set when your data source is created. |
Metrics
Metric | What it measures |
Conversion | Whether an application start was matched to this click. 1 means yes, 0 means no. Sum it to get the number of application starts. |
Price | The cost of the click. |
Spend | The cost of the click. It has the same value as Price. |
Total Clicks | The total number of clicks for the whole period Funnel requested from Talroo. The same value is repeated on every row. Don't sum it. |
Notes on this connector
Data is dated by the date of each click.
Each row is a single click, so the number of rows is the number of clicks. Total Clicks isn't a per-click count. It's the total for the requested period, repeated on every row, so summing it overstates your clicks.
Price and Spend are the same value. Talroo reports the cost in cents, and Funnel converts it to your account's currency units.
Talroo doesn't say which time zone it uses for click times.
Talroo only keeps data for the previous two full calendar months. Funnel can't fetch clicks older than that.
The IP address of each click isn't included.
How to request this data
To get Talroo data, submit a data request.
Include this information in your data request
In Where does the data come from?, enter Talroo.
Your Talroo Client ID (your Customer Reference Number).
Your Talroo Client Secret (your pKEY).
Your Talroo Advertiser ID. One data source connects to one advertiser account. If you have several advertiser accounts, list all the IDs.
The currency of your Talroo account.
For pricing or access to custom connectors, contact your Customer Success Partner or Funnel Support.