Funnel

Custom dimensions explained - The Basics

There are a number of ways to set and manipulate the results of your dimension rules.

Fiscal calendar, Fiscal year, Fiscal period, Fiscal Week

This article describes the main campaign dimensions that exist in Funnel and how they are commonly used

Learn about the different types of custom field rules that exist in Funnel and when to use them

Match GA and ad platform data on a campaign level by forcing all campaign names into lowercase

Examples of how to use text splitting to match delimited dimension values in your data and extract specific fragments from those values.

Examples how to use regular expression to find matching rows in your data or extract and capture specific parts or patterns.

Learn how to group data by custom date ranges using the Date dimension as a foundation.

Learn how to specify a certain number of characters to be returned from native dimensions as values in a custom dimension

Learn how to build a rules-based custom metric that makes use of the native Facebook Ads (by Meta) metric "Attribution window".

Learn how to match or capture a dimension's values only if they contain two different strings at the same time.

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