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Daily Report
Completed Listens – The total number of times an audio ad was listened to in full.
Campaign ID – A unique identifier for the campaign.
Campaign Name – The name assigned to the campaign.
Date – The reporting date for the daily data.
Start Date – The date the campaign began running.
Status – The current state of the campaign (e.g., active, paused, completed).
Clicks – The total number of times users clicked on an ad.
Daily Impressions – The number of times an ad was served in a single day.
Total Impressions – The cumulative number of times an ad has been served since the campaign started.
LTR (Listen-Through Rate) – The percentage of impressions that resulted in a completed listen.
Reach Uniques – The number of unique users who heard the ad.
Total Spend – The total amount spent on the campaign for the reporting day.
Currency – The currency used in the report, added based on the report configuration.
Monthly Report
Advertiser ID – A unique identifier for the advertiser.
Advertiser Name – The name of the advertiser running the campaign.
Advertiser Payment Optional – Indicates if payment information for the advertiser is required or optional.
Budget – The total budget allocated for the campaign.
Clicks – The total number of clicks recorded for the campaign during the reporting month.
Complete – The number of completed actions related to the campaign (e.g., full ad listens).
Completed Listens – The total number of times an ad was listened to in full.
Delivery Status – The current delivery state of the campaign (e.g., in-progress, completed).
End Date – The date when the campaign is scheduled to stop running.
Campaign ID – A unique identifier for the campaign.
Impressions – The total number of times an ad was served.
LTR (Listen-Through Rate) – The percentage of impressions that resulted in a completed listen.
Campaign Name – The name assigned to the campaign.
Reach Uniques – The number of unique users who heard the ad.
Start Date – The campaign's start date (appears twice in the report, once labeled as ‘date’ and once as ‘startDate’).
Status – The current state of the campaign (e.g., active, paused, completed).
Total Spend – The total amount spent on the campaign during the reporting period.
Currency – The currency used in the report, added based on the report configuration.