The Uplifter connector brings the campaign codes and tracking links you've created in Uplifter into Funnel. Use it as a lookup table of campaign details, for example to match a campaign code to the same code in your web analytics data.

How do you get these dimensions and metrics in your workspace?	What do you need?
Submit a data request. See Request new data in Funnel.	Business or Enterprise plan

Reports

There's one report per marketing channel. All reports contain the campaign codes from your Uplifter account. The channel-specific reports add a few extra fields.

Report	What one row is	When to use it
CRM Channel	One campaign code created for CRM or email campaigns.	Describe your email and CRM links. Adds Send Date.
Paid Media	One campaign code created for paid media campaigns.	Describe your paid media links.
Offline Channel	One campaign code created for offline campaigns.	Describe your offline links, such as print or QR codes.
Paid Search	One campaign code created for paid search campaigns.	Describe your paid search links. Adds Language, Match Type and Term.
Organic Social	One campaign code created for organic social campaigns.	Describe your organic social links.

Dimensions

All reports

Dimension	What it is
Date	The date the campaign code was created in Uplifter.
Campaign Code	The tracking code Uplifter created for the link.
Short Link	The short link Uplifter created for the campaign link.
Landing Page With Campaign Code	The full landing page URL with the campaign code added.
User	The Uplifter user who created the campaign code.
Source	The traffic source chosen for the link.
Campaign Name	The campaign name chosen for the link.
Content Name	The content name chosen for the link.
Audience	The audience chosen for the link.
Creative Format	The creative format chosen for the link.
Marketing Tactic	The marketing tactic chosen for the link.
Region	The region chosen for the link.

CRM Channel only

Dimension	What it is
Send Date	The send date entered for the CRM or email campaign.

Paid Search only

Dimension	What it is
Language	The language chosen for the paid search link.
Match Type	The keyword match type chosen for the paid search link.
Term	The search term or keyword chosen for the paid search link.

Metrics

This connector has no metrics. It brings in campaign details only, not clicks or other performance numbers.

Notes on this connector

Each row is dated by the date the campaign code was created in Uplifter.
Uplifter sends all your campaign codes every time Funnel fetches data, not just new ones. Older codes stay up to date if you change them in Uplifter.
The fields are the parameters set up in your Uplifter link builder. Uplifter lets each account set up its own parameters, so your account might have parameters that aren't listed here. Tell us about them in your data request. Fields your account doesn't use are left empty.
Which channel's campaign codes Funnel gets depends on the Uplifter API key used. Choose the report that matches the channel for each API key.

How to request this data

To get Uplifter data, submit a data request.

Include this information in your data request

In Where does the data come from?, enter Uplifter.
Your Uplifter API key. If you use a separate API key for each channel, include each key and say which channel it's for.
Your Uplifter Account ID. Your Uplifter account administrator can give you this.
Which channels you need (CRM Channel, Paid Media, Offline Channel, Paid Search, Organic Social).
The names of the parameters in your Uplifter link builder, if they're different from the fields listed above.

For pricing or access to custom connectors, contact your Customer Success Partner or Funnel Support.

Uplifter: Dimensions and metrics