Dimensions & Metrics

Learn more about working with the data in your Funnel account

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17 articles in this collection
Written by Ross Barrett, Sven Hamberg, and Nina Holtz and 6 others

Metric types explained

Learn more about Aggregatable, Non Aggregatable and Unique metrics.
Written by Ross Barrett
Updated over a week ago

Dimensions explained - The Basics

What are dimensions?
Written by Ross Barrett
Updated over a week ago

Explore your data

Learn how to view the raw data imported to Funnel
Written by Sven Hamberg
Updated over a week ago

Create your first Custom Dimension

Learn how to segment your data by setting up a simple custom dimension
Written by Sven Hamberg
Updated over a week ago

Upload conversion data to Funnel

Written by Nina Holtz
Updated over a week ago

Can I see which Dimensions are available for one of my connections?

Where to find a list of all Dimensions supported by Funnel in your account(s)
Written by Simon Kalicinski
Updated over a week ago

Enter offline or manual transactions in Google Analytics

Written by Per Mellqvist
Updated over a week ago

How to base a dimension on an already existing custom dimension

It is possible to use a custom dimension when creating and editing another dimension to avoid repeating rules
Written by Peter Lundberg
Updated over a week ago

Campaign dimensions in Funnel

This article describes the four campaign dimensions that exist in Funnel and how they are commonly used
Written by Gustav Karlsson
Updated over a week ago

Different types of dimension rules

Learn about the different types of dimension rules that exist in Funnel as well as when to use them.
Written by Robert ├ůman
Updated over a week ago

Tracking Hubspot events with Google Analytics

Written by Per Mellqvist
Updated over a week ago

Facebook native metrics

What sort of data does Funnel download from Facebook?
Written by Simon Kalicinski
Updated over a week ago

Funnel's standard dimension rules

Default behaviour of the Traffic source, Media type, Campaign and Paid/Organic dimension rules
Written by Simon Fransson
Updated over a week ago

What are "Dimensions" and how can I use them?

Written by Sven Hamberg
Updated over a week ago

Upload your own data

You can upload cost, clicks and impressions to Funnel using a custom Excel or CSV file.
Written by Nina Holtz
Updated over a week ago

Force ad campaign names into lowercase

Match GA and ad platform data on a campaign level by forcing all campaign names into lowercase
Written by Nina Holtz
Updated over a week ago

What are custom metrics?

Written by Nina Holtz
Updated over a week ago